Dove just did a study that shows women and young girls are still feeling the pressure to conform to the “perfect” body—maybe more than ever. According to the study, eight out of ten participants (both women and girls) said they felt pressured not to make mistakes or appear weak—in other words, to be perfect. This may be why the mayor of London, Sadiq Kahn, pushed to ban ads in public transportation that promote negative body image issues. And it's why the world's second-largest advertiser, Unilever (which owns Dove and Axe, among others), recently made a pledge to be less sexist in their ads. The company's chief marketing officer, Keith Weeds, says, "The time is right for us as an industry to challenge and change how we portray gender in our advertising." Many more brands, such as ModCloth, are also pushing for advertisement reform to portray real women in advertising.
Do you want to be those that sits back and watches things happen?
Or do you want to be a part of history?
Founder - "I have decided to live a life that enables young people to be the best version of themselves. We at SCG want to give the 13-30year olds hope and a future worth living."
'Why don't you join us today!
Sign Up For a Program
You can join one of our multiple programs. We have poetry sessions to young men sessions, mentoring sessions to mental health events, homeless project events to film and media events and many more.
Here at SCG we do everything. If you want to leave your footprint in the sand, then this is the place for you. If you want to change the world, then this is the home for you.
Make a Donation
We want to do so much in the world. We want to help everyone in need but this is not easy with limited resources. To help us in our movement and in our journey to creating a revolution, then donate today, for as little as $1 a month.
We are changing one life at a time. We are having young people who did not know what they would do in life, plan a future that they did not think was possible.
Esther said it better!
Hear from someone who joined us a year ago.
"I found my identity here. I found love. I found a home. I found a place that not only builds dreams but births a legacy. Before coming to Sapphire, I did not think it was possible to keep going in life. I thought that all hope in the world was lost. I came across them on Meetup in early 2017 and since then I have reminded in a place that accepted me for who I am" - Esther (POET)
EVENTS AND WORKSHOPS
We have over 100 events and workshops running through out the year. In the arts, writing , acting and performing arts, business planning, empowerment events, concerts, film and media; There is so much from homeless projects to mental health events. We are in everything that serves the interest of our young people.
Years Serving communities
This is our third year that we have served the community. We are in areas such as The Midlands, London (Woolwich, Newham, Lambeth, Croydon and Elephant) and Nigeria.
YOUNG PEOPLE Impacted
Since 2015 up till now we have had over 800 young people come through our doors. This has been through events and workshops we run over the year.
True happiness can only exist in acceptance - for most of my life, I have lived in pain, anger, denial, anguish, depression, oppression - you name it! I just never fully felt happy in my self. The day I finally felt accepted was the day I became truly happy.
I did not need to be defined the norms, rules, standards and regulations of this world. I no longer felt I had to be validated by other women. I no longer felt the need to conform to the lies of this world. I knew that the only acceptance I ever needed was from him. No longer do I spend my time waiting for people to call me valuable nor adequate! I now see me! I now see my worth! I love me! But most of all, I am free to be me.